Definitions

Active person

Someone who completed a module, instant module, quiz or survey in the period. The base for everything else.

Reach

Of active people, the share who touched the feature. Same base for every feature.

Depth

What someone did once they arrived: completions per person, time, scores, actions.

Return

Weekly: share of a week's active people who were also active the week before. Monthly: same, by month.

Split by company

Every number can be filtered by company. "All" shows the largest companies as separate lines.

Active admin

Hub user who did something beyond viewing: created, edited, published, exported, and so on.